Advertising formats on Brand Attitude: Brand Oriented Advertising vs. Experience Oriented Advertising

Additional Metadata
Thesis Advisor	Jiang , Dr. Zhiying
Persistent URL	hdl.handle.net/2105/37264
Series	Business Economics
Organisation	Erasmus School of Economics
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Land, L. van 't. (2016, May 11). Advertising formats on Brand Attitude: Brand Oriented Advertising vs. Experience Oriented Advertising. Business Economics. Retrieved from http://hdl.handle.net/2105/37264

Publication