The impact of virtual reality on customers' online purchase intention: A focus on consumer behaviour in the B2C e-commerce market

Additional Metadata
Keywords	online customer experience, online purchase behaviour, Virtual Reality, Purchase intention
Thesis Advisor	Yang, Sheng Yun (Annie), Tsekouras, D.
Persistent URL	hdl.handle.net/2105/39903
Series	Business Information Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Eijk, Jetta. (2017). The impact of virtual reality on customers' online purchase intention: A focus on consumer behaviour in the B2C e-commerce market. In Business Information Management.http://hdl.handle.net/2105/39903

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