2018-02-28
The effect of rating scale stimuli on the purchasing and under-reporting bias in consumer generated product ratings
Publication
Publication
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Tsekouras, D., Cao, Zike | |
hdl.handle.net/2105/42236 | |
Business Information Management | |
Organisation | Rotterdam School of Management |
Kuijf, Elisabeth. (2018, February 28). The effect of rating scale stimuli on the purchasing and under-reporting bias in consumer generated product ratings. Business Information Management. Retrieved from http://hdl.handle.net/2105/42236
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