2018-03-09
To Adopt or Not to Adopt: An Empirical Study of the Impact of Frames in Online Consumer Reviews on Belief Importance and Intent to Adopt
Publication
Publication
Additional Metadata | |
---|---|
, , , | |
Madiedo, Juan, Ye, Qing | |
hdl.handle.net/2105/42346 | |
International Management CEMS | |
Organisation | Rotterdam School of Management |
Sambeeck, Fleur. (2018, March 9). To Adopt or Not to Adopt: An Empirical Study of the Impact of Frames in Online Consumer Reviews on Belief Importance and Intent to Adopt. International Management CEMS. Retrieved from http://hdl.handle.net/2105/42346
|