Going digital in orphan drugs pharmamarketing – how to optimize communication with healthcare providers?

Additional Metadata
Keywords	Rare diseases, Orphan Drugs, Pharmamarketing, Digital Marketing, Marketing Strategy, Communication, Multi-Channel Marketing
Thesis Advisor	Loosschilder, Gerard, Berens, Guido
Persistent URL	hdl.handle.net/2105/42520
Series	Master in Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Santos Pinheiro da Silva Martins, Peter. (2018). Going digital in orphan drugs pharmamarketing – how to optimize communication with healthcare providers?. In Master in Management.http://hdl.handle.net/2105/42520

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