The Effect of Limited-Time and Limited-Quantity Scarcity on Purchase Intention, Moderated by the Type of Consumer Good, in the Context of Online Promotions

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Keywords	utilitarian goods, hedonic goods, scarcity, limited-time, limited-quantity, online promotions
Thesis Advisor	Tsekouras, D., Liberali, Gui
Persistent URL	hdl.handle.net/2105/42604
Series	Business Information Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Löfgren, Shannon. (2018, March 29). The Effect of Limited-Time and Limited-Quantity Scarcity on Purchase Intention, Moderated by the Type of Consumer Good, in the Context of Online Promotions. Business Information Management. Retrieved from http://hdl.handle.net/2105/42604

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