The effect of advertising message strategy and benefit appeals on purchase intention for sustainable apparel products

Additional Metadata
Thesis Advisor	Dellaert, B.G.C.
Persistent URL	hdl.handle.net/2105/42738
Series	Business Economics
Organisation	Erasmus School of Economics
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Karra, M. (2018). The effect of advertising message strategy and benefit appeals on purchase intention for sustainable apparel products. In Business Economics.http://hdl.handle.net/2105/42738

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