Moving from a free trial to a premium: the case of online preparation courses for the GMAT

Additional Metadata
Keywords	Free trial, freemium
Thesis Advisor	van t Klooster, Erik, Berens, Guido
Persistent URL	hdl.handle.net/2105/43307
Series	Master in Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Ortiz Palacios, Roberto. (2018, July 11). Moving from a free trial to a premium: the case of online preparation courses for the GMAT. Master in Management. Retrieved from http://hdl.handle.net/2105/43307

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