2018-09-20
Exploring the role of product category and marketing cue in online impulse buying
Publication
Publication
| Additional Metadata | |
|---|---|
| Fytraki, A.T. | |
| hdl.handle.net/2105/44029 | |
| Business Economics | |
| Organisation | Erasmus School of Economics |
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Nadia Isfandari Susetyo, . (2018). Exploring the role of product category and marketing cue in online impulse buying. In Business Economics.http://hdl.handle.net/2105/44029 |
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