2018-07-13
The impact of sentiments and their perceived rationality on the persuasiveness of eWOM.
Publication
Publication
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Dirks, Maarten, Yang, Sheng Yun (Annie) | |
hdl.handle.net/2105/44509 | |
Business Information Management | |
Organisation | Rotterdam School of Management |
Kaya
, Tunacan. (2018, July 13). The impact of sentiments and their perceived rationality on the persuasiveness of eWOM.. Business Information Management. Retrieved from http://hdl.handle.net/2105/44509
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