2018-07-13
The impact of sentiments and their perceived rationality on the persuasiveness of eWOM.
Publication
Publication
| Additional Metadata | |
|---|---|
| , , , , , | |
| Dirks, Maarten, Yang, Sheng Yun (Annie) | |
| hdl.handle.net/2105/44509 | |
| Business Information Management | |
| Organisation | Rotterdam School of Management |
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Kaya
, Tunacan. (2018, July 13). The impact of sentiments and their perceived rationality on the persuasiveness of eWOM.. Business Information Management. Retrieved from http://hdl.handle.net/2105/44509 |
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