Online dating platform: Free trial and the effect of personalization

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Keywords	Freemium, free trial, dating platform, conversion rate
Thesis Advisor	Crisostomo Pereira Belo, R., Balocco, Francesco
Persistent URL	hdl.handle.net/2105/45602
Series	Business Information Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Chen, Ningjie. (2018). Online dating platform: Free trial and the effect of personalization. In Business Information Management.http://hdl.handle.net/2105/45602

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