The effect of free trial on purchase decision for premium membership

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Keywords	willingness to pay, free trial, online dating
Thesis Advisor	Crisostomo Pereira Belo, R., Frick, T.W.
Persistent URL	hdl.handle.net/2105/45969
Series	Business Information Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Ponomarenko, Yuliia. (2018). The effect of free trial on purchase decision for premium membership. In Business Information Management.http://hdl.handle.net/2105/45969

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