The effect of disclosing product endorsements on influencer’s engagement rate: the introduction of the Paid Partnership tag on Instagram

Additional Metadata
Keywords	social media, product endorsement, Instagram, influencer, differences-in-difference, panel data
Thesis Advisor	Cao, Zike, Crisostomo Pereira Belo, R.
Persistent URL	hdl.handle.net/2105/45986
Series	Business Information Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	van der Vliet, Leon. (2018, August 31). The effect of disclosing product endorsements on influencer’s engagement rate: the introduction of the Paid Partnership tag on Instagram. Business Information Management. Retrieved from http://hdl.handle.net/2105/45986

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