Electronic Word-of-Mouth: Altruism tested on referral marketing in the restaurant industry

Additional Metadata
Keywords	eWOM, WOM, Referral marketing, restaurant industry, altruism, experiment, electronic
Thesis Advisor	Oh, JooHee, Yang, Sheng Yun (Annie)
Persistent URL	hdl.handle.net/2105/46009
Series	Business Information Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Cramwinckel, Lorence. (2018). Electronic Word-of-Mouth: Altruism tested on referral marketing in the restaurant industry. In Business Information Management.http://hdl.handle.net/2105/46009

Publication