The Art of Seeming Like the Real Deal: consumer perceptions of authenticity in  commercial and political marketing

Additional Metadata
Keywords	authenticity
Thesis Advisor	Berens, Guido, Brodin, A.K.
Persistent URL	hdl.handle.net/2105/46368
Series	Master in Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Adams, Flip Kylian. (2018, August 31). The Art of Seeming Like the Real Deal: consumer perceptions of authenticity in commercial and political marketing. Master in Management. Retrieved from http://hdl.handle.net/2105/46368

Publication