The quest for customer-centricity - Design thinking implementation from the lens of engineering identity

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Keywords	identity, design thinking, management innovation, implementation, digital transformation
Thesis Advisor	el Osrouti, Fouad, Stevens, M.
Persistent URL	hdl.handle.net/2105/48032
Series	Management of Innovation
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Knuutinen, Alisa. (2019, June 28). The quest for customer-centricity - Design thinking implementation from the lens of engineering identity. Management of Innovation. Retrieved from http://hdl.handle.net/2105/48032

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