Identifying paid celebrity endorsement on Instagram

Additional Metadata
Keywords	Instagram, Text Classification, Native Advertising, Social Media, Sponsorship, Celebrity Endorsement
Thesis Advisor	Crisostomo Pereira Belo, R., Yang, Z.
Persistent URL	hdl.handle.net/2105/48081
Series	Business Information Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Soest, Max. (2019). Identifying paid celebrity endorsement on Instagram. In Business Information Management.http://hdl.handle.net/2105/48081

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