Customer value in the public domain

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Keywords	membership, cross-buying, RFM, public domain, customer value
Thesis Advisor	Zegners, Dainis, Bode, Ben
Persistent URL	hdl.handle.net/2105/48764
Series	Business Information Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	van den Elshout, Manon. (2019). Customer value in the public domain. In Business Information Management.http://hdl.handle.net/2105/48764

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