Additional Metadata
Keywords Green incentives, Hedonic products, Utilitarian products, Sustainability, Perceived Consumer Effectiveness, Environmental Consciousness, Last Mile Delivery
Thesis Advisor Agatz, Niels, Stam, Daniel
Persistent URL
Series Supply Chain Management
Hubers, Nikki. (2019, July 30). Stimulating customers into making more sustainable choices: The use of green incentives and the effect 
of product type. Supply Chain Management. Retrieved from