Evaluation of artistic / cultural organizations for the public value; new perspectives for the study of performance indicators inspired by the Value Based Approach and the B Impact Assessment

To date, the research carried out in the field of performance indicators for the evaluation of artistic / cultural organizations has created a large deal of information. However, many of it is far from being useful at a practical level. This is mostly due to the non-definition of the purpose of the research. When the purpose of these studies is that of maximizing the public value, what has been achieved till now still appears to be highly unsatisfactory in its intent. On the one hand, the research focus on instrumental and quantitative data. On the other hand, the studies focus on the creation of indicators for specific sub-categories of artistic / cultural organizations. Both these trends demonstrate the presence of a strong lack of awareness regarding the characteristics of the field of artistic / cultural organizations. The following study presents the results of a qualitative research that aims to underline how previous works in different fields may be able to offer support to the research. In particular, the study shows how the Value Based Approach and the B Impact Assessment can be of great inspiration for the future studies for the evaluation of artistic / cultural organizations to increase the public value.