Digital transformation in the FMCG industry

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Keywords	Digital Transformation, Digitalisation, Unilever
Thesis Advisor	Yang, Sheng Yun (Annie), Matheus, Ricardo
Persistent URL	hdl.handle.net/2105/49686
Series	Business Information Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Najl Hossaini, Yuran. (2019). Digital transformation in the FMCG industry. In Business Information Management.http://hdl.handle.net/2105/49686

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