Sharing inspirational quotes on social network sites: Perceived personalization and ad performance

Additional Metadata
Keywords	Perceived Personalization, Ad Performance, Inspirational Quotes, Forer Effect, Ad Personalization
Thesis Advisor	Balocco, Francesco, Yang, Sheng Yun (Annie)
Persistent URL	hdl.handle.net/2105/50662
Series	Business Information Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Oliveira Guégués, Rita. (2019, August 31). Sharing inspirational quotes on social network sites: Perceived personalization and ad performance. Business Information Management. Retrieved from http://hdl.handle.net/2105/50662

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