Additional Metadata
Keywords digital platform, field experiment, gamification, online community, personalization, user engagement
Thesis Advisor Li, Ting, Crisostomo Pereira Belo, R.
Persistent URL hdl.handle.net/2105/51528
Series Business Information Management
Citation
Op de Weegh, Luuk. (2020, February 8). Personalized gamification and its effect on user engagement. Business Information Management. Retrieved from http://hdl.handle.net/2105/51528