Additional Metadata
Keywords B2B, E-commerce, Customer satisfaction, Customer loyalty, business to business
Thesis Advisor Loosschilder, Gerard, Aertsen, Paul
Persistent URL hdl.handle.net/2105/51602
Series Master in Management
Citation
Ankata, Surya. (2019, December 9). Factors affecting transaction-specific and cumulative customer satisfaction and their contribution to customer loyalty in B2B E-Commerce. Master in Management. Retrieved from http://hdl.handle.net/2105/51602