Synergies search and display in multi-touch attribution

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Keywords	Attribution, Multi-Touch Attribution, Online Marketing, Online advertising, Google Ads
Thesis Advisor	Crisostomo Pereira Belo, R., Roos, J.M.T.
Persistent URL	hdl.handle.net/2105/51645
Series	International Management CEMS
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Verhoef, Bram. (2020, February 17). Synergies search and display in multi-touch attribution. International Management CEMS. Retrieved from http://hdl.handle.net/2105/51645

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