Demarketing; CSR; Advertisement credibility
Crombrugge, M. van
hdl.handle.net/2105/53875
Business Economics
Erasmus School of Economics

Grinwis, W.B. (2020, May 29). Buy less / Buy green the differences in impact of a decreased consumption statement on advertisement credibility and brand attitude. Business Economics. Retrieved from http://hdl.handle.net/2105/53875