Achieving New Product Acceptance for Cultured Meat Through Package Branding

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Keywords	Cultured Meat, Branding, Benefit Message, Commodity Activism, Manufacturer Brand, Private Label, Green Consumerism
Thesis Advisor	van Everdingen, Yvonne, Berens, Guido
Persistent URL	hdl.handle.net/2105/56342
Series	International Management CEMS
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Skaugvoll, Sebastian. (2021). Achieving New Product Acceptance for Cultured Meat Through Package Branding. In International Management CEMS.http://hdl.handle.net/2105/56342

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