Brand Attitude and Purchase Intention in Online Fashion Retail: The Effect of Green Product Claims

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Keywords	green product claims, brand attitude, purchase intention, online fashion retail, brand credibility, environmental concern
Thesis Advisor	Kloc, Agnieszka, Slivko, Olga
Persistent URL	hdl.handle.net/2105/57467
Series	Business Information Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	De Coster, Elena. (2021, July 15). Brand Attitude and Purchase Intention in Online Fashion Retail: The Effect of Green Product Claims. Business Information Management. Retrieved from http://hdl.handle.net/2105/57467

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