2009-08-19
The dynamics of advertising effectiveness during the stages of a business cycle
Publication
Publication
| Additional Metadata | |
|---|---|
| Kappe, Drs. E. | |
| hdl.handle.net/2105/5766 | |
| Business Economics | |
| Organisation | Erasmus School of Economics |
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Novikova, Lyobov. (2009, August 19). The dynamics of advertising effectiveness during the stages of a business cycle. Business Economics. Retrieved from http://hdl.handle.net/2105/5766 |
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