The influence of digital nudges on consumer behavior – How digital nudges used by companies on Facebook posts influence the consumer  click-through intention

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Keywords	Digital Nudging, Digital Platforms, Social Media Platforms, Consumer Behavior, Consumer Engagement, Click-Through Intention
Thesis Advisor	Priante, Anna, Kloc, Agnieszka
Persistent URL	hdl.handle.net/2105/58639
Series	Business Information Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Preuß, Leonardo. (2021, August 26). The influence of digital nudges on consumer behavior – How digital nudges used by companies on Facebook posts influence the consumer click-through intention. Business Information Management. Retrieved from http://hdl.handle.net/2105/58639

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