Ad Exchange Win Rate Variation and the Effects of Website Popularity

Additional Metadata
Keywords	Auction, Ad Exchange, Online Advertisment
Thesis Advisor	Balocco, Francesco, Roos, J.M.T.
Persistent URL	hdl.handle.net/2105/58763
Series	Business Analytics & Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Zaremba, Mateusz. (2021). Ad Exchange Win Rate Variation and the Effects of Website Popularity. In Business Analytics & Management.http://hdl.handle.net/2105/58763

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