Direct Traffic Imputation Using MICE for Data-Driven Multi-touch Attribution Modelling

Additional Metadata
Keywords	mice; multi-touch attribution modelling; multiple imputation by chained equations; attribution modelling; direct traffic
Thesis Advisor	Gruber, K.
Persistent URL	hdl.handle.net/2105/60095
Series	Econometrie
Organisation	Erasmus School of Economics
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Astapov, E. (2021). Direct Traffic Imputation Using MICE for Data-Driven Multi-touch Attribution Modelling. In Econometrie.http://hdl.handle.net/2105/60095

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