2022-01-18
A comparative study on machine learning based marketing mix modelling: Comparing the performance and applications of regression methods and Random Forest
Publication
Publication
Additional Metadata | |
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Karpienko, R | |
hdl.handle.net/2105/60750 | |
Business Economics | |
Organisation | Erasmus School of Economics |
Mohaghegh, A. (2022, January 18). A comparative study on machine learning based marketing mix modelling: Comparing the performance and applications of regression methods and Random Forest. Business Economics. Retrieved from http://hdl.handle.net/2105/60750
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