2022-03-24
Green savior or greenwashing? Understanding how firms’ environmental performance and communication influence consumers’ brand attitude through an attribution theory perspective
Publication
Publication
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Berens, Guido, van t Klooster, Erik | |
hdl.handle.net/2105/61685 | |
Master in Management | |
Organisation | Rotterdam School of Management |
Cittadin, Benedetta. (2022, March 24). Green savior or greenwashing? Understanding how firms’ environmental performance and communication influence consumers’ brand attitude through an attribution theory perspective. Master in Management. Retrieved from http://hdl.handle.net/2105/61685
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