Predicting Optimal Product Life Cycle (PLC)

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Keywords	plc, brand management, product life cycle, marketing, new product introduction, innovation, change point detection
Thesis Advisor	Roos, J.M.T., Gabel, Sebastian
Persistent URL	hdl.handle.net/2105/63445
Series	Business Analytics & Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Bulut, Nur. (2022, July 5). Predicting Optimal Product Life Cycle (PLC). Business Analytics & Management. Retrieved from http://hdl.handle.net/2105/63445

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