The influence of a price discount cue on the conversion rate in an E-commerce context

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Keywords	Price promotion, online shopping, customer behaviour, e-commerce, price discount cue
Thesis Advisor	Fytraki, Agapi, Karanovic, Jovana
Persistent URL	hdl.handle.net/2105/63722
Series	Business Information Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Reehuis, Amanda. (2022, July 19). The influence of a price discount cue on the conversion rate in an E-commerce context. Business Information Management. Retrieved from http://hdl.handle.net/2105/63722

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