,
Deichmann, Dirk, Dolgova, Evgenia
hdl.handle.net/2105/64249
Management of Innovation
Rotterdam School of Management

Sommer, Jet. (2022). Forecasting viral success in food media; finding the next Feta Pasta? An experimental research study into intuitive versus analytical thinking for creative forecasting of viral success. In Management of Innovation.http://hdl.handle.net/2105/64249