BRAND MISCONDUCT BY HIGH- AND LOW-STATUS BRANDS

Additional Metadata
Keywords	Brand misconduct; brand image; brand familiarity; purchase intention
Thesis Advisor	Landsman - Schwartz-Schwartz, V
Persistent URL	hdl.handle.net/2105/65701
Series	Business Economics
Organisation	Erasmus School of Economics
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Graaff, K. de. (2022, September 8). BRAND MISCONDUCT BY HIGH- AND LOW-STATUS BRANDS. Business Economics. Retrieved from http://hdl.handle.net/2105/65701

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