Effects of different types of electronic word of mouth through social media influencers on online consumer purchase intention and risk perception

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Keywords	electronic word of mouth, consumer behaviour, purchase intention, risk perception, social media influencers, social psychological distance
Thesis Advisor	Liberali, Jordana, Waarts, Erik
Persistent URL	hdl.handle.net/2105/69436
Series	Master in Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Nihalani, Resham. (2023, August). Effects of different types of electronic word of mouth through social media influencers on online consumer purchase intention and risk perception. Master in Management. Retrieved from http://hdl.handle.net/2105/69436

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