2024-03-12
Utilising Anonymous Mobile App Data to Improve the Predictive Accuracy of the Huff Model for Dutch & Belgian Retailers
Publication
Publication
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Gabel, Sebastian, Roos, J.M.T. | |
hdl.handle.net/2105/71355 | |
Business Analytics & Management | |
Organisation | Rotterdam School of Management |
Probost, Maximilian. (2024, March 12). Utilising Anonymous Mobile App Data to Improve the Predictive Accuracy of the Huff Model for Dutch & Belgian Retailers. Business Analytics & Management. Retrieved from http://hdl.handle.net/2105/71355
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