2024-03-26
Quantifying the Effect of Retention Campaign Emails: A Causal Analysis using Treatment Effects and Covariates
Publication
Publication
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Roos, J.M.T., Gabel, Sebastian | |
hdl.handle.net/2105/71414 | |
Business Analytics & Management | |
Organisation | Rotterdam School of Management |
Liang, Jile. (2024, March 26). Quantifying the Effect of Retention Campaign Emails: A Causal Analysis using Treatment Effects and Covariates. Business Analytics & Management. Retrieved from http://hdl.handle.net/2105/71414
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