2024-07-02
The Impact of Introducing a New Brand Extension on Demand and Marketshare in the Pet Food Industry During Covid-19
Publication
Publication
Additional Metadata | |
---|---|
, , , , , , | |
Chen, Xi, Roos, J.M.T. | |
hdl.handle.net/2105/71922 | |
Business Analytics & Management | |
Organisation | Rotterdam School of Management |
Heijman, Dominique. (2024, July 2). The Impact of Introducing a New Brand Extension on Demand and Marketshare in the Pet Food Industry During Covid-19. Business Analytics & Management. Retrieved from http://hdl.handle.net/2105/71922
|