Frame It Right! Boosting Virtual Try-On with Strategic Messaging: A Look at the Role of Loss Frames

Additional Metadata
Keywords	Rotterdam, VTO
Thesis Advisor	Fasaei, H., Jansen, Justin
Persistent URL	hdl.handle.net/2105/72455
Series	Strategic Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Frattini, Zoe. (2024). Frame It Right! Boosting Virtual Try-On with Strategic Messaging: A Look at the Role of Loss Frames. In Strategic Management.http://hdl.handle.net/2105/72455

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