The function fulfilled by AR in experiential marketing: the case of L'Oréal

Additional Metadata
Keywords	L'Oreal, AR, Experiential Marketing
Thesis Advisor	Ramirez Ramirez, Alejandro, Nghona, Xolani
Persistent URL	hdl.handle.net/2105/72460
Series	Strategic Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Szperna, Natalia. (2024, July 18). The function fulfilled by AR in experiential marketing: the case of L'Oréal. Strategic Management. Retrieved from http://hdl.handle.net/2105/72460

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