Optimizing Coupon Strategy in Fashion Retail: A Product Attributes Approach using Machine Learning

Additional Metadata
Keywords	Coupon Strategy; Redemption Rate; Product Attributes ; XGBoost; Machine Learning; ALE;
Thesis Advisor	Karpienko, R
Persistent URL	hdl.handle.net/2105/72636
Series	Business Economics
Organisation	Erasmus School of Economics
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Nguyen, T.H. (2024). Optimizing Coupon Strategy in Fashion Retail: A Product Attributes Approach using Machine Learning. In Business Economics.http://hdl.handle.net/2105/72636

Publication