Evaluating Indonesia Women's Clothing Industry's Innovation Dynamics: Customer-Centric Analysis on an Autoethnography of Key Opinion Leaders' Marketing Content

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Keywords	Women clothing, key opinion leader, marketing content, autoethnography, customer attitudes, Indonesia's clothing industry
Thesis Advisor	van Wessel, R.M., Pyun, Eugene
Persistent URL	hdl.handle.net/2105/74642
Series	Management of Innovation
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Ratri, Ima. (2024). Evaluating Indonesia Women's Clothing Industry's Innovation Dynamics: Customer-Centric Analysis on an Autoethnography of Key Opinion Leaders' Marketing Content. In Management of Innovation.http://hdl.handle.net/2105/74642

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