Designing Narrative to Inspire Identification with Corporate Values: Investigating How Employees Make Sense of Corporate Values  as Both Content and Driver of Narrative

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Keywords	identification, narrative, narrative persuasion
Thesis Advisor	Wang, Yijing, Cornelissen, Joep
Persistent URL	hdl.handle.net/2105/76444
Series	Corporate Communication
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Dacanay, Julie. (2025, January 25). Designing Narrative to Inspire Identification with Corporate Values: Investigating How Employees Make Sense of Corporate Values as Both Content and Driver of Narrative. Corporate Communication. Retrieved from http://hdl.handle.net/2105/76444

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