2025-07-08
Brewing identity: How do family businesses navigate their organisational identity when they feel the pressure to rebrand?
Publication
Publication
| Additional Metadata | |
|---|---|
| , , , | |
| Wijaya, Hendra, van Wijk, Raymond | |
| hdl.handle.net/2105/77047 | |
| Strategic Management | |
| Organisation | Rotterdam School of Management |
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Zeestraten, Annabelle. (2025). Brewing identity: How do family businesses navigate their organisational identity when they feel the pressure to rebrand?. In Strategic Management.http://hdl.handle.net/2105/77047 |
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