2025-06-30
Coopetition vs. Brand identity: Striking the right Balance
Publication
Publication
| Additional Metadata | |
|---|---|
| , , , , | |
| Meijaard, Joris, Nghona, Xolani | |
| hdl.handle.net/2105/77075 | |
| Strategic Entrepreneurship | |
| Organisation | Rotterdam School of Management |
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Dingen, Jelle. (2025). Coopetition vs. Brand identity: Striking the right Balance. In Strategic Entrepreneurship.http://hdl.handle.net/2105/77075 |
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