2025-07-22
Transition From a Multichannel to an Omnichannel Strategy - Do Knowledge Sharing Organisational Cultures Improve Collaboration Quality? The Case of Adidas.
Publication
Publication
| Additional Metadata | |
|---|---|
| , , , | |
| Pyun, Eugene, Stam, Daan | |
| hdl.handle.net/2105/77660 | |
| Management of Innovation | |
| Organisation | Rotterdam School of Management |
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Skomska, Jaśmina. (2025). Transition From a Multichannel to an Omnichannel Strategy - Do Knowledge Sharing Organisational Cultures Improve Collaboration Quality? The Case of Adidas. In Management of Innovation.http://hdl.handle.net/2105/77660 |
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